Design

How the site looks is often one of the most important parts of the user experience, so getting it right is paramount. We aim to take the impression of mood, style, target audience and direction from our first meeting and create some suitable designs from that, which we will send to you as static previews (usually a JPG image). This will give you an idea of what the site might look like, but also gives you a chance to pick and choose which design elements you like or don’t like, with the aim that you end up with a site design that you like completely.

Redesign

Of course, not all web site projects mean starting from scratch - many people and businesses have web sites already.  When it comes to giving them a redesign, we work closely with you to ensure that your new site is better - not just different.

Web fashions progress rapidly, so as a general rule you can expect a great design to last 3-5 years before needing a refresh.  But if you want to stay on top you may want to consider giving your site a visual tweak every 1-2 years.

We are also great believers in not throwing the baby out with the bathwater.  If something in your current site works, we'll tell you.  We'll show you what needs improving, and help you to measure the difference.

Corporate identity

It is important that your site matches your business.  If you have an established colour scheme, logo or set of graphics that you use elsewhere, let us know and we'll incorporate them into the design of your web site too.

If you don't currently have anything established, we can create that identity for you.  We'll design your logo, use that on the web site, and optionally send you various versions of the logo for your own use, and we can even design letterheads, e-mail stationary, compliments slips and business cards too.  Find out more about our corporate identity service.